Powering over 34 percent of the active websites on the internet, WordPress stands out to be the best and the most popular CMS or platform for website development. However, with the huge number of websites running on WordPress, building a robust, fully functional, and well-designed WordPress website is not just everyone’s cup of tea. It not only needs the right skills and in-depth knowledge about the CMS and its features but also requires knowledge and understanding of the other related programming languages and tech-stacks like HTML, PHP, javaScript, CSS, and MySQL. Apart from this, the developer should also possess skills like creating a responsive UI design, optimisation skills, knowledge of Photoshop, etc.
And this makes sense to hire a WordPress developer having adequate knowledge of the platform and its features and the other related technologies. Setting out some specific criteria that can help you to narrow down the options is inevitable. And here are the questions that you can ask to ultimately pick the right WordPress developer for your next project.
How much relevant experience do you have in WordPress?
Although it is a true fact that building a WordPress website is not that difficult for web developers as it is a pretty easy-to-manage and easy-to-use platform, but it is significant for the developers to have in-depth knowledge about the features, themes, extensions, plugins, and all the aspects of WordPress to ensure an ROI-driven and high-performing website making the best use of the CMS. This makes it essential to look for a developer who has relevant experience and expertise in WordPress development. Consider choosing someone with several years of experience in working with WordPress. Also, you can check the developer’s portfolio to get an idea about the types of websites he or she has built before and what quality of work he or she maintains and delivers.
Do you create custom web designs or use ready-made WordPress themes?
This is quite a technical yet significant question you must ask. WordPress comes with a plethora of in-built attractive themes that the developers can use to make the designing process simpler and create the UI design faster. These ready-made themes can even be customised to fit the project requirements, which is also pretty simple. But while choosing a WordPress developer, you cannot just rely on someone who just knows how to use and customise these pre-installed themes. The professional must be capable of creating a new theme from scratch as well as per the project requirements. Though this may take more time still it is essential as sometimes the ready-made themes may not accurately fit the business requirements.
Also, creating a theme right from scratch as per the business requirements can give a more personalised touch to the overall appearance of the website. Also, creating responsive UI design is important and you must ask about it as well while discussing the website design. A responsive design ensures a uniform and consistent customer experience and gives the same look and feel no matter what device the customer or visitor is using.
Do you have expertise in WordPress plugins customisations?
The WordPress repository has innumerable useful plugins that can be downloaded and used for efficient, effective, and faster website development. But choosing the right plugins is important as per the project requirements. Here’s why you need a developer who has adequate knowledge of these plugins and can ensure to customise and use the plugins rightly as per your specifications.
What about the website maintenance services? Do you provide post-development services?
A website needs frequent updates and regular maintenance to stay updated with the latest features and functionalities. A reliable and professional WordPress developer would surely provide post-development and website maintenance services as well as WordPress keeps on getting improved and updated with new and advanced features. So, ask about it before choosing your developer.
Do you take care of the SEO and security of the WordPress websites?
Making the website SEO-friendly or optimised is important to boost the website ranking on the SERPs. Despite the fact that WordPress is an SEO-friendly platform, a developer may still need to execute some basic SEO practices to make the website more optimised like cleaning the permalinks, properly using the heading tags, image alt attributes, no canonicalisation issues, etc. And this again makes it essential to loom for an experienced professional who has hands-on experience in optimising WordPress websites using the best SEO practices and understanding the marketing strategy.
Security is always a major concern for both the customers or site visitors and the business owners. And developers must take extra care when it comes to website security. WordPress is mainly used for creating eCommerce websites and one of the most crucial aspects of an eCommerce site is its security as it involves online payments, storage of sensitive customer details, banking information, and other confidential business data. Hence, it is important to make the website 100 percent secure using the right WordPress security tools and protect the website against all external threats and hacking.
Ask all these above-mentioned questions before choosing your WordPress developer. Getting satisfactory answers from the developers to all the above questions is important. The developer must understand your project requirements, should have the required knowledge and experience, must be capable of making the best use of the CMS for your website development, and should also provide website maintenance services.
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