Article marketing is a popular and inexpensive way to drive traffic to your web site. And, while it may seem like it’s a lot of work, here are some article marketing tips to help you distribute articles with ease.

Tip #1 – Be Selective When Doing Article Marketing

There are dozens of article database web sites on the Internet and sifting through all of them can be a daunting chore. But the traffic from marketing that your web site will receive is well worth taking the time to set up some free accounts.

When you’re looking at marketing sites, take a look at how many authors are currently posting articles to that site as well as the types of articles the site accepts. For example, if you are planning to write a series of articles on how to get more traffic to your web site, it wouldn’t be worth your while to post those articles where the majority of authors are writing about pets.

Finding worth while marketing sites is as simple as putting the words “article marketing sites” into Google, Yahoo or Bing. From there, take a look at the sites that are listed on page one of each of those search engines and go visit them. The signup form shouldn’t take very long to complete — and if it does, that’s probably a site you don’t want to be part of.

Tip #2 – A Little Article Marketing Research Saves Time

When you’re considering writing an article that may have been covered by other writers, do a quick search on the topic before you take time to write the article. Some marketing sites will not permit the duplication of a topic if they already have several articles from other writers on the same subject. If that happens, think about how you can approach the same subject with a different angle

Tip #3 – Getting Traffic from Article Marketing

That’s really the goal of marketing, isn’t it? Getting traffic from the articles you write and distribute. Part of the way you get traffic from article marketing is through the resource box found at the bottom of your article.

A resource box is where you can tell the reader a bit about yourself as well as give your web site address or an e-mail address for readers to send you a message. Try to resist placing your own Web address into the article you’ve written because you don’t want the story to be about you. You want your articles to solve a reader’s problem.